The P ZERO™ E, designed specifically for high-end and electric vehicles, stands as the champion of Ultra High Performance Environmental Safety. Leveraging Pirelli’s most advanced technologies, it combines class-leading eco-safety performance. Rated “A-A-A” on the EU label1, it offers optimum braking performance, exceptional comfort, and ultra-low energy consumption. The new RunForward™ technology allows for continued driving at a low speed for up to 40 km in the event of a tire puncture2. It takes a further step towards reducing environmental impact by combining excellent performance and durability with more than 55% bio-based and recycled materials3,4.